The idea feels like sci-fi because you’re so used to it, imagining ads gone feels like asking to outlaw gravity. But humanity had been free of current forms of advertising for 99.9% of its existence. Word-of-mouth and community networks worked just fine. First-party websites and online communities would now improve on that.
The traditional argument pro-advertising—that it provides consumers with necessary information—hasn’t been valid for decades.
Lmao, this is absolute defeatist nonsense.
“You’ve gotta help us doc, we’ve tried nothing and we’re all out of ideas”.
Because here’s the thing, you literally just can ban advertising. Ban billboards, ban tv Ads, ban social media advertising.
You can still have companies publish information about their product, but that’s not what advertising is in the context of this discussion.
Right there are plenty of ways for businesses to get consumers to choose to use their product other than advertising which are far more conducive to consumers being able to make an informed purchase decision without being manipulated. But doing so would upend the existing power structures of who gets to sell more product, so disturbing the status quo just requires more political will than anybody really has.
You can find ads for products in Roman republic era graffiti. We have had ads for thousands of years.
Graffiti, you say? So it was probably illegal.
I know the rule of law is in sad shape right now, but companies still avoid doing illegal shit right out in the open, and that’s all that’s needed to cut back dramatically on advertising.